This course was created with the
course builder. Create your online course today.
Start now
Create your course
with
Autoplay
Autocomplete
Previous Lesson
Complete and Continue
01. The Green Graphic Design Course
Welcome to the Course
Syllabus and FAQ
Step 1: Join the Private Geneva Community!
Step 2: Add Yourself to our Student Directory!
Coaching Call Schedule Information
Resources
Green Design Resources [04/05/21]
Notes Guides
Understanding Climate Crisis (Unit 1)
What is Sustainability? (24:03)
What is Climate Crisis (31:30)
Dirty Air: Big Oil's Propaganda Campaign (21:22)
The Anthropocene (27:41)
The Fix: Climate Solutions (37:32)
Weekly Readings
Citations
Quiz 1
Green Design Techniques: Forestry & Impact (Unit 2)
The Importance of Forests (24:11)
Forestry & Forestry Certifications (33:16)
Understanding Supply Chains and Resource Use (18:53)
Weekly Reading
Citations
Quiz 2
Green Design Techniques: Materials and Vetting Suppliers (Unit 3)
Choosing Paper Stocks / Materials (25:09)
Ink, Coatings, and Fonts (20:45)
Choosing Printers (17:59)
Weekly Readings
Citations
Quiz 3
Sustainable Packaging (Unit 4)
Design Transparency & Building Consumer Trust (22:33)
Plastics Recycling (23:59)
Environmental Racism & Plastics (10:11)
Weekly Reading
Citations
Quiz 4
Sustainable Packaging Part II (Unit 4 ctd)
Materials: Bioplastics (26:31)
Materials: Glass (23:46)
Corporate Influence (23:17)
Citations
Quiz 5
Running a Green Design Studio: Part I (Unit 5)
Environmental Policies (11:51)
Contracts (8:15)
Conducting a Studio Audit (11:44)
Creating an Environmental Impact Report (33:46)
Additional Resources
Running a Green Design Studio: Part II (Unit 5 ctd)
Marketing Yourself as a Sustainable Designer (47:40)
Content Marketing (15:19)
Screening and Ethics with Clients (9:11)
Studio Operations: An Intro to Clients and Profitability (11:02)
The Business Case for Green Design + Client Communication (Unit 6)
Sustainable Market Share Part 1: Ethical Branding (31:35)
Sustainable Market Share Part 2: Packaging (9:40)
It Should Come In Black - Gender and Sustainability (7:47)
Managing Client Expectations & Complaints (11:55)
Citations
Quiz 6!
Becoming a (Confident) Expert & Industry Leader in Sustainable Design (Unit 7)
Greenwashing: Recognizing & Avoiding (38:24)
FTC Guidelines and Legal Green Marketing Claims (7:52)
Carbon Footprints and Offsetting Your Footprint (21:45)
Certifications - (Why B-Corp Actually Sucks) (Optional Video) (80:14)
Additional Resources
Citations
Quiz 7
Beyond The Lectures: Additional Topics
Ecoanxiety and Sustainable Activism (25:13)
Guest Lecturers
Amy from Blue Raspberry Design on "Green Web Design" (60:07)
Testimonial and Feedback Forms
Testimonial Form
Feedback Form
Office Hour Coaching Replays LAUNCH 1 (September-December 2020)
Office Hours: Should The Internet be More Green, Personal Responsibilities, Certification Marketing (72:47)
Office Hours: FSC Criticism, Vetting Certifications, Indigenous Consent, Low-Impact Logging (83:36)
Office Hours: Talking to Printers, Local Printing vs Transportation, Education with Clients (196:57)
Office Hours: Eco-Anxiety, Staying Engaged with Activism Long-term, The Importantce of Community (103:39)
Office Hours: Carbon Credits, Colonialism, and Small Business Pricing (64:02)
Coaching Call: Client Requests, Expert Positioning, Taking on Unfamiliar Projects (86:04)
Office Hours: Sustainable Design Policies, Fake Followers on Insta, Social Media Algorithms, Vetting Greenwashed Clients (138:53)
Office Hours: Pricing Consulting Work, People who "Pick Your Brain", Client/Printer Relationships (123:21)
Office Hours: Niching, International Packaging Sourcing, Client Screening Processes (105:14)
Office Hours: ROI for Branding/Clients, B-Corp Cert vs Donations, Carbon Neutral Transparency (127:06)
Office Hours: Project Onboarding Questions, How to handle a Greenwaswhed Inquiry, Mailback/Refill Programs (88:17)
Office Hours: Research Process + Pricing, How to Price Research, What if there are no sustainable options?, Sustainable Compromises (89:34)
Office Hours: Why Earth Hour SUCKS, Gender-Neutral Design, Aesthetic Trends in Sustainability (70:26)
Second Round of Course saved calls
Office Hours: Forest Resilience, De-Extinction, Green New Deal Forestry, How to Lower CO2 Footprint (93:22)
Office Hours: FSC + Recycling Symbols, Are Eucalyptus and Bamboo Sustainable? (101:54)
Office Hours: All About Seaweed (and Invasive Species Impact) (64:16)
Office Hours: Stone Paper, Domtar's Eco-Sins, Misleading Sustainability Claims from Corporations (91:00)
Office Hours: CRM Software/How We Use Asana for Clients, Color Psychology, Design Work For Portfolios (66:08)
Office Hours: Freelance VS In-House Jobs, Methane and Animal Agriculture, How to Retain more Knowledge/Learning (91:40)
Office Hours: Why Free-Trade Agreements Hurt Sustainability, Cost of Recycling, Balancing the Cost of Green Design for Businesses (91:21)
Office Hours: Why Cradle-to-Cradle Isn't That Good, Circular Economy Frameworks, Bioplastics, and Mega-Corp Responsibilities for Sustainability (121:43)
Office Hours: Translating Sustainable Studio Policies to Freelance Work, Our Backgrounds, Emissions Responsibility: USA vs China vs Paris Climate Agreement vs Green New Deal (102:44)
Office Hours: Forest Fires, Hemp as a Material, How to Create a Proposal for Branding/Website Work (67:22)
Office Hours: In-House Sustainability for Design, Client Communication After a Project, Ink Types (106:03)
Office Hours: Lead Generation, Networking Group Pros + Cons, Does Individual Action Matter? (91:51)
Office Hours: Sex, Sustainability, and Zero-Waste (+ Sustainable Makeup, Conversations around Bad Carbon Offsetting Practices) (80:53)
Office Hours: Project Onboarding Questions, How to handle a Greenwaswhed Inquiry, Mailback/Refill Programs
Lesson content locked
If you're already enrolled,
you'll need to login
.
Enroll in Course to Unlock